Monday, September 17, 2012

Implications of Ubiquitous Biometric Technology

A couple of good articles discussing the implications of ubiquitous biometric technology are out today...

Does rise of biometrics mean a future without anonymity? (Contra Costa Times)
"There are multiple benefits to society in using this form of identification," said Anil Jain, a Michigan State University computer science and engineering professor, adding the technologies could prove "transformative."
...
With face recognition, for example, "in 10 years the technology is going to be so good you can identify people in public places very easily," said Joseph Atick, a face-recognition innovator and co-founder of the trade group International Biometrics & Identification Association. But misusing it could result in "a world that is worse than a big-brother state," he warned, adding, "society is just beginning to catch up to what the consequence of this is."
Businesses to use facial recognition (The Advocate)
Imagine arriving at a hotel to be greeted by name, because a computer has analyzed your appearance as you approached the front door.

Or a salesman who IDs you and uses a psychological profile to nudge you to pay more for a car.